Business Leaders and Entrepreneurs Invited to Learn How to Build a Company with Profit and Purpose

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Lowcountry Local First is hosting the 11th annual Good Business Summit on February 22nd, 2024 at the Charleston Music Hall. This one-day event, presented by South Carolina Federal Credit Union, will include keynote speakers, panel discussions and interactive breakout sessions to spotlight creative ideas and workable solutions for building your company with profit and purpose. Attendees are invited to enjoy breakfast, lunch and happy hour networking events throughout the day. The Good Business Summit is open to the public and registration is currently open.

2024 featured keynote speakers:
– Clarenda “Cee” Stanley, CEO and President of Green Heffa Farms
– Danny Caine, Author and co-owner of the Raven Book Store

Clarenda “Farmer Cee” Stanley is a pioneering figure and the respected CEO/President of Green Heffa Farms, an esteemed natural wellness brand and regenerative farm located in Liberty, North Carolina. Emerging from a rich lineage deeply entrenched in agrarian traditions within Alabama’s Black Belt, Farmer Cee‘s journey into organic farming began with the co-founding of Green Heffa Farms in 2018. Since then, the farm has notably achieved the distinction of becoming the nation’s premier Black-owned farm to earn the Certified B Corp credential, a significant recognition denoting its commitment to social and environmental responsibility.

Danny Caine is a co-owner of the Raven Book Store, Publishers Weekly’s 2022 bookstore of the year. In 2019, he received the Midwest Independent Bookstore Association Midwest Bookseller of the Year award. He’s the author of the books How to Resist Amazon and Why and How to Protect Bookstores and Why, as well as the poetry collections Continental Breakfast, El Dorado Freddy’s, Flavortown, and Picture Window. His poetry has appeared in The Slowdown, DIAGRAM, HAD, and Barrelhouse, and his prose has appeared in Literary Hub and Publishers Weekly.

Breakout session topics include:
– Small Business, Global Impact: How to run an eco-conscious and profitable business without greenwashing
– The Great Equalizer: How small business owners can harness the power of AI to maximize impact
– Strike the Balance: The business case for radical self-care
– Glass Ceilings and Broken Rungs: Why we still haven’t reached gender parity and where we go from here
– Del Sueño a la Realidad: El camino del emprendimiento exitoso (offered in Spanish language)
– Expandiendo Su Mercado (offered in Spanish language)

Learn more about the Good Business Summit online or by emailing steve@lowcountrylocalfirst.org. Engage with Lowcountry Local First on Facebook and Instagram and join the conversation with #GoodBiz24.

The 2024 Good Business Summit’s presenting sponsor is South Carolina Federal Credit Union. Other event partners include College of Charleston Master of Business Administration, Verde, Uptown Hospitality Group, Addlestone International Corp, Giglio Communications and Marketing (GCM), BizVox Communications, Climb Fund, Charleston Magazine, The Local Palate, Karst Promo, and more.