Columbia, S.C. - Shayla Merritt, marketing director of Cyberwoven, an award-winning brand, digital marketing, and website design and development firm, joins the board of Downtown Columbia’s Main Street District. In her new role, Merritt will help guide the organization’s marketing, public advocacy, and economic development of the district.
Merritt’s extensive background in marketing, design, and communications, having worked for industries in the non-profit, hospitality, tourism, and A/E/C sectors, will add to the growing reach of the district’s on-going marketing efforts.
“I am elated to join the Main Street District board, especially since I have enjoyed working in the district for the last 10 years,” says Merritt. “Watching what Matt [Kennell] and his team have done and continue to do to transform the district into an economic driver for our community has been truly inspiring. I am honored to join a group of thoughtful individuals who not only care for this growing community but, who will work hard to continue to make this the place to be – downtown on Main Street.”
Since her time in Columbia, Merritt has served the community in many ways. She is an active member of the AIA South Carolina’s Marketing and Communications Committee, the Columbia Chamber’s Leadership Columbia Advisory Board, the Columbia Museum of Art’s Contemporaries Board, the Main Street District’s Marketing and Communications Committee, Melius Forum, MIRCI’s Board of Directors, and the University of South Carolina’s Black Alumni Council.
About the Main Street District
The Main Street District encompasses the 36-block area bounded by Gervais, Elmwood, Assembly, and Marion streets in Columbia, SC. The organization provides public space management, economic development, place management, marketing services, and public advocacy for the Main Street District. The Board of Directors oversees the organization’s mission – to focus on filling vacancies in commercial properties, retaining existing downtown businesses and recruiting new ones, expanding the downtown residential base, and creating a safe, clean, and friendly downtown environment.
Cyberwoven is a brand, marketing, and web agency headquartered on Main Street in downtown Columbia, SC. Since opening our doors in 2001, we have launched award-winning websites, guided the creation and evolution of brands, and built audience engagement both online and in person. We work with organizations in various industries, including the arts, culture, government, retail, education, finance, healthcare, and insurance. Our goal is to create authentic and unmistakable brand experiences that are infused with imagination, build trust, and inspire love. Learn more at cyberwoven.com.
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