Roller Rabbit, the happiness-driven lifestyle brand founded in 2003, is excited to announce it is bringing its collection of globally inspired clothing, accessories, and home goods to South Carolina with the opening of a Charleston store. Located at 163 King Street, the new store opens to the public on November 5th, with a sip and shop event co-hosted by renowned photographer, Lucy Cuneo. Guests who attend this grand opening fete will be offered a sneak-peek into Roller Rabbit’s Holiday & Resort 2019 Collection and will receive a 25% discount on full-priced merchandise.

The Charleston store’s product offering will honor Roller Rabbit’s legacy of enlisting artisans from all corners of the world to produce its high-quality lifestyle goods. Shoppers of all ages are encouraged to discover the soulful curation of designs merchandised throughout the 663-square space, including kurtas featuring unique patterns that are hand-block printed onto garments in India to cozy sleepwear produced in Peru made from 100% Pima cotton. The shop will bear Roller Rabbit’s signature prints up-cycled into the store’s interior finishing. After exploring products that elicit feelings of happiness and joy, visitors also will be invited to relax and unwind on the store’s outdoor patio.

“From the city’s love of color and free-spirited lifestyle to the strong appreciation for friends and family, the Charleston market sits at the crossroads of Roller Rabbit’s heritage and future. The South has always felt like a natural home for the brand. The time felt right to come back to Charleston’s growing and vibrant community. The renaissance happening in the retail district of King Street is one that Roller Rabbit is thrilled to be a part of in our return home to Charleston,” says Roller Rabbit CEO, Andrew Seibert.

The King Street boutique will become Roller Rabbit’s 13th U.S. brick and mortar store. It will operate Monday through Saturday from 10 AM to 6 PM and on Sundays from 11 AM to 5 PM.


Roller Rabbit was founded in 2003 with a capsule collection of colorful, block printed kurtas inspired by a piece of discarded fabric found in India. This fabric was more than a scrap of printed cotton; it told the magical tale of the Roller Rabbit and its quest for joy. The company has evolved into a full lifestyle brand offering a dynamic range of women’s and children’s ready-to-wear, sleepwear, accessories, and bedding. Roller Rabbit believes how something is made is just as important as the finished product. From India to Peru, from Thailand to Bhutan, and even here in the United States, all branded creations are handmade by regional artisans who use time-honored methods to generate soulful products that bring happiness into the homes of customers. Every artisan in the company’s production network is part of the Roller Rabbit story.


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